8   An Engaged, Active Consumer
8   Business & Investor Profile

8   Lifestyle Decisions
8   Investment Decisions
8   Business Decisions
Lifestyle Decisions

Journal readers are active, engaged consumers whose spending power is
sizeable. Studies show people spend twice as much time shopping on
Saturday than they do on any other day of the week. Weekend Edition’s
early-Saturday-morning delivery provides readers the information
and inspiration they need to make purchase decisions — before they
make their actual purchases (and before their Sunday paper arrives).
g Consumer Purchases   [PDF]
g Wine & Spirits   [PDF]
g Travel & Leisure   [PDF]
g Residential Real Estate   [PDF]
g Automobiles   [PDF]

Source: 2005 American Time Use Study, U.S. Bureau of Labor Statistics